The Nue Co. offers a breakthrough range of supplements designed to redefine the relationship we have with our health. Led by a mission to improve the health of the world, The Nue Co. recognises that true health is a holistic partnership encompassing physical, mental, environmental and social wellbeing.

The Nue Co. was born following founder and CEO Jules Miller’s own experience with IBS in her early 20s. After finding that the supplements she was taking were full of preservatives and fillers which ironically aggravated her condition, she sought a new solution. Talking with her grandfather, a scientist at Cambridge University in England who spent the majority of his career developing vitamins and supplements, she was inspired to create products that blend innovative science with natural ingredients to deliver results-driven solutions to a multitude of health concerns including digestion, mood, skin and sleep.

Clinically proven ingredients are combined with best practices from Ayurvedic and Chinese medicine to create formulas which are free from toxic preservatives, additives, flavourings and sweeteners. The brand has also led movements towards radical new standards for ingredient transparency and efficacy in the supplement industry.